World Domination for Small Web Businesses: "Most Web designers define their target market as either:

1. 'Small to mid-sized businesses'

Or:

2. 'People who can be reached through word of mouth from clients and colleagues'

"

Both these “target markets” cost Web designers revenue, time and money. This article explains why. Then, it shows how to focus on a specific target market to increase revenue, cut marketing costs, and make business development easier and more effective.…

http://www.sitepoint.com/print/1238